’Snapdragon Sound’ initiative announced by Qualcomm

A new ’Snapdragon Sound’ branding initiative has been announced by Qualcomm. The various audio related hardware and software products of the company will be covered under this umbrella term. Improved end-to-end interoperability has been promised by the company for a better audio experience. It is still not known whether third-party audio hardware solutions will be able to gain any benefit or not.