Spotify buys Gimlet, Anchor to ramp up its podcast game

Spotify buys Gimlet, Anchor to ramp up its podcast game

Spotify is buying podcast companies Gimlet and Anchor as it looks to take on Apple’s popular iTunes’ podcasts. Gimlet Media has a podcast studio with dedicated IP development, production and advertising capabilities while Anchor has a platform of tools for podcast creators and a rapidly growing creator base. Financial terms of the transactions were not disclosed.

Simone
Simone
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