’Do Not Sell My Info’: US retailers rush to comply with California privacy law

’Do Not Sell My Info’: US retailers rush to comply with California privacy law

US retailers will add ’Do Not Sell My Info’ links to their websites and signage in stores starting Jan. 1, allowing California shoppers to understand what personal data the retailers collect. Under the California Consumer Privacy Act, businesses will be forced to provide consumers an option to opt-out of having their data sold, to have their data deleted, and to see data collected about them.

Tom A
Tom A
The Big Dawg
The Big Dawg 2 months

...is California actually doing something good for once?

Max Mahoney
Max Mahoney 2 months

Don’t know how I feel about this, but I think it’s definitely a step in a good direction. I’m hopeful.

Fin
Fin 2 months

If they r gonna sell my info how bout splitting some of profits with me... Five percent sounds fair..

Just_Saying
Just_Saying 2 months

If the federal government wasn't completely in the back pocket of corporations California wouldn't have to lead the way yet again. Now they need to address data breaches and how cheap=weak security standards over customers private information is in fact criminal negligence corporate americas part.

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