Voter outreach gamified by Trump’s new campaign app

Voter outreach gamified by Trump’s new campaign app

In order to drive voter outreach and collect valuable data, the new Trump campaign app is reportedly relying on gamification. As per reports, users who earn 5,000 points can earn campaign store discounts and those who earn 100,000 points can get a picture with the President. Points can be earned by doing tasks like sharing the President’s tweet, or sharing the campaign app.

Tom A
Tom A
Seekster
Seekster 0 months

That it actually a very clever idea.

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